Back to the '90s: Shaking Up the Cocktail Scene with a Retro Revival - Long Live the Vodka Espresso!

Published on
January 3, 2024

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Amidst the clink of glasses and the ambient chatter of a trendy London bar, a revival is unfolding. It's 2024, and the cocktail scene is riding a wave of nostalgia, bringing back the spirited flavours of the '90s. In these establishments, bartenders are not just mixing drinks; they're time-travelling mixologists, resurrecting the classics from two decades ago. This resurgence isn't merely about revisiting old favourites; it's about reconnecting with a simpler time, a celebration of both past and present tastes.

The '90s Cocktail Revival:

The '90s were known for their bold flavours and unpretentious presentation, a stark contrast to the complex and sometimes overwrought creations of recent years. Bartenders like those at Connaught Bar in London are re-introducing these retro classics, adding a contemporary twist to favourites like the Cosmopolitan and the Espresso Martini (originally called the Vodka Espresso and created by the late Dick Bradsell - a huge influence on the bartending world to this day).

According to a report by the International Wine and Spirits Record, the last two years have seen a 60% increase in the sales of spirits associated with '90s cocktails. This trend is a testament to their enduring appeal and the growing desire for simplicity and familiarity in drink choices.

Twist Events: Embracing the '90s Revival:

Twist Events, at the forefront of event management and mobile bar services, has embraced this nostalgic trend. By incorporating these retro cocktails into their menus, they offer event attendees a taste of the '90s, but with a modern twist. This approach has proven popular, especially among corporate clients looking to create a unique and memorable event experience.

Conclusion:

As we delve deeper into 2024, the '90s cocktail revival is more than just a fad; it's a celebration of the timeless appeal of these classic drinks. In an era where trends come and go, what does this resurgence tell us about the enduring nature of good taste and the role of nostalgia in our drinking habits?

Espresso Martini (Vodka Espresso)
Dick Bradsell

Ingredients:

1 1/2 oz Vodka
1 oz Fresh Espresso
1/2 oz Coffee Liqueur (e.g. Tia Maria / Kahlua)
1/4 oz Simple Syrup
Coffee Beans for garnish
Ice

Instructions:

Fill a cocktail shaker with ice.
Add the vodka, freshly brewed espresso, coffee liqueur, and simple syrup to the shaker.
Shake vigorously until well chilled.
Strain into a chilled martini glass.

Garnish with a few coffee beans on top.

The Espresso Martini is a perfect blend of strong coffee and vodka, offering a sophisticated, energizing drink. This cocktail quickly became a sensation in the '90s and remains a beloved choice in bars worldwide.

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